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FOX TALES

SHERWIN WILLIAMS 2018 COLOR OF THE YEAR - OCEANSIDE


Sherwin Williams, a leader in the paint industry, has a global color and design team that is dedicated to traveling throughout the world to "research and identify key trends that influence the way we interact with color". For the last eight years this team has selected an annual color that they feel has had the strongest influence on design, style, and culture in the world. Over the years they have run the gamut on colors from a gentle Alabaster to Argyle, which is a bold kelly green. For 2018 they selected the multi-dimensional "fusion of rich blue and jewel-toned green" of Oceanside that is "both accessible and elusive".


Photo Credit: Sherwin Williams

Photo Credit: Sherwin Williams

Sherwin Williams believes that Oceanside is an extremely versatile color that "offers a sense of the familiar with a hint of the unknown". The joint depth and liveliness of Oceanside can equally evoke adventure and comfort; wanderlust and introspection.

It was this versatility and ability to channel multiple moods based on the colors it is paired with that prompted Laura to include it in the mood board for a recent client presentation. This couple was looking for a cohesive design that would provide a calming environment but also tied in an upbeat sense of brightness. The dark blue-green of Oceanside provided a soothing but noticeable pop of color against the primarily neutral color palette while also giving a nice contrast to the brightness of the coral that was being used.


Photo Credit: Laura Fox Interior Design, LLC

Photo Credit: Laura Fox Interior Design, LLC

Taking Oceanside from the mood board to actually utilizing it in a room can be as simple as adding a beautiful throw pillow or a luxurious velvet headboard. This gives a simple, neutral color palette a sense of depth and richness.


Bold, Moroccan influenced guest bedroom with velvet channeled headboard and black shutters
Oceanside Color of the Year Velvet Bed

Photo Credit: Markus Wilborn

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